My Dissertation

As part of my degree I wrote a 10,000 word dissertation, covering the key topics of marketing and sustainability within the tourism industry in Scotland, if and how they can work together and the impact this will have on consumer behaviour and corporate social responsibility.

My dissertation was marked at 74% and together with a work placement (at VisitScotland) was a vital component of achieving my first class honours degree. You can read it online using flipsnack.com.

Mike Jeffs Dissertation



  1. Pingback: Marketing books that got me through my dissertation « Online Marketing & Music Blog - July 28, 2012

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